{"id":117,"date":"2022-06-01T18:25:40","date_gmt":"2022-06-02T04:25:40","guid":{"rendered":"https:\/\/www.skyloft.dev\/hosted-clients\/esandalaw\/?p=117"},"modified":"2022-06-03T19:26:27","modified_gmt":"2022-06-04T05:26:27","slug":"beverly-da-silva","status":"publish","type":"post","link":"https:\/\/www.skyloft.dev\/hosted-clients\/esandalaw\/staff\/beverly-da-silva\/","title":{"rendered":"Beverly da Silva"},"content":{"rendered":"\n<h5 class=\"wp-block-heading\">Education<\/h5>\n\n\n\n<p>University of Hawai`i (B.A., English Literature with highest honors)<\/p>\n\n\n\n<hr class=\"bio-divider\">\n\n\n\n<p>Bev. has more than 25 years experience in branding and creative development and management in Hawaii and San Francisco.&nbsp;<\/p>\n\n\n\n<p>Bev. builds the ES&amp;A brand by:<\/p>\n\n\n\n<ul><li>Rethinking traditional legal marketing to position the firm as an innovative, next generation law firm in the Hawaii market and beyond<\/li><li>Creating and implementing integrated strategy that launches business development of the firm as well as each timekeeper<\/li><li>Developing strategic partnerships within target industries and the community at large to enable long-term growth<\/li><li>Conceptualizing, writing, designing and\/or art directing advertising, collateral and website design and content<\/li><li>Managing outreach, including marketing communication to clients, press releases, special events, and trade shows<\/li><\/ul>\n\n\n\n<h5 class=\"wp-block-heading\">Prior Experience<\/h5>\n\n\n\n<ul><li>Alston Hunt Floyd &amp; Ing, Chief Marketing Officer (2010-2015)<\/li><li>Macy\u2019s West, San Francisco, New Media<br>and Brand Development Creative Director<br>(2001-2009)&nbsp;<\/li><li>Liberty House, Advertising Department<br>Copy Chief (1995-2001)<\/li><li>Bank of Hawaii, Marketing Department, Internal Communications Administrator (1994-1995)<\/li><li>Honolulu Publishing, HONOLULU Magazine Associate Editor (1988-1994)<\/li><li>Bank of Hawaii, Operations Planning Division, Procedures Analyst (1986-1988)<\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Education University of Hawai`i (B.A., English Literature with highest honors) Bev. has more than 25 years experience in branding and creative development and management in Hawaii and San Francisco.&nbsp; Bev. builds the ES&amp;A brand by: Rethinking traditional legal marketing to position the firm as an innovative, next generation law firm in the Hawaii market and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":119,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[12],"_links":{"self":[{"href":"https:\/\/www.skyloft.dev\/hosted-clients\/esandalaw\/wp-json\/wp\/v2\/posts\/117"}],"collection":[{"href":"https:\/\/www.skyloft.dev\/hosted-clients\/esandalaw\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.skyloft.dev\/hosted-clients\/esandalaw\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.skyloft.dev\/hosted-clients\/esandalaw\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.skyloft.dev\/hosted-clients\/esandalaw\/wp-json\/wp\/v2\/comments?post=117"}],"version-history":[{"count":3,"href":"https:\/\/www.skyloft.dev\/hosted-clients\/esandalaw\/wp-json\/wp\/v2\/posts\/117\/revisions"}],"predecessor-version":[{"id":147,"href":"https:\/\/www.skyloft.dev\/hosted-clients\/esandalaw\/wp-json\/wp\/v2\/posts\/117\/revisions\/147"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.skyloft.dev\/hosted-clients\/esandalaw\/wp-json\/wp\/v2\/media\/119"}],"wp:attachment":[{"href":"https:\/\/www.skyloft.dev\/hosted-clients\/esandalaw\/wp-json\/wp\/v2\/media?parent=117"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.skyloft.dev\/hosted-clients\/esandalaw\/wp-json\/wp\/v2\/categories?post=117"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.skyloft.dev\/hosted-clients\/esandalaw\/wp-json\/wp\/v2\/tags?post=117"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}